It requires evolving your strategic activity from a traditional business strategy to a dynamic, adaptive world, where strategy-making is driving the business forward. Where you’re built in contingencies to not only respond to emerging and disruptive forces but become the disruptive force that your competitors are responding to. Where you become remarkable in your customers eyes and those ‘remarks’ draw new customers to your salon. Where you shape a salon business that not only attracts and retains the best and brightest staff, but makes all of your team their very best.
A new vision and business model for the beauty industry means nothing if you don’t take action. But always let your action inform your vision because at the end of the day…The strategy is the strategy, until it’s not.